Advertising Federation of America, records, [ca. 1910-1970s]

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Advertising Federation of America, records, [ca. 1910-1970s]

http://www.worldcat.org/oclc/701945620

The Advertising Federation of America (AFA) Records, [ca. 1910-1970s], document the organization's business proceedings and history and include meeting minutes, speeches, clippings files, correspondence, publications, conference information, and business records of the AFA and American Advertising Federation (AAF).

11 ft.

University of Texas Libraries

Information

SNAC Resource ID: 8011388

University of Texas Libraries

Related Entities

There are 6 Entities related to this resource.

American Advertising Federation

http://n2t.net/ark:/99166/w6m66948 (corporateBody)

Bell, Howard, 1926-

http://n2t.net/ark:/99166/w62b9jtp (person)

National Advertising Review Board

http://n2t.net/ark:/99166/w6c8711h (corporateBody)

Advertising Association of the West

http://n2t.net/ark:/99166/w6h46gd9 (corporateBody)

National Federation of Advertising Clubs

http://n2t.net/ark:/99166/w6c589s1 (corporateBody)

Advertising Federation of America

http://n2t.net/ark:/99166/w6s22s9z (corporateBody)

The Advertising Federation of America (AFA) evolved around 1910 from the National Federation of Advertising Clubs, a collection of East Coast advertising professionals formed in 1905 with the goal of elevating the standards of advertising through education and self-regulation. In 1911, the AFA organized a national vigilance committee and launched the “truth in advertising” movement, the forerunner to Better Business Bureaus. After World War II, the growth of commercial air travel an...